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ABOUT
About
Social Disruption combines a purpose-driven desire for seeing businesses thrive and push their boundaries, coupled with a passion for forming connections and creating disruptive digital stories.
Aspiring to reflect the change we want to see in the Influencer Marketing and wider comms industry, we specialise in supporting businesses create culturally diverse and purposeful brand narratives.
What We Do
We adopt a fresh and multi-disciplined approach to communications - blending together our background in Luxury PR, Influencer Engagement, Social Strategy and Advertising to create compelling 360 solutions.
Our meaningful Influencer and community building strategies are proven to support brands to amplify online brand awareness, inspire customers at different touchpoints and achieve commercial aims.
The brands that will thrive in the coming years are the ones that have a purpose beyond profit.
Richard Branson
ABOUT
The Founder
Social Disruption was founded in 2020 by Shannon Walker, a passionate and multi-disciplined communications specialist, who has worked with iconic businesses such as Liberty London, where she launched their Influencer Marketing department as well as luxury fragrance brands such as Cartier, Bvlgari, Jimmy Choo, Elie Saab, Alaïa and Issey Miyake.
Shannon has enjoyed a seven-year career at the forefront of disruptive Digital PR strategies that have achieved triple percentage revenue growth YOY and increased brand rankings for B2C businesses.
Wanting to create more purpose through her profession, Shannon's mission is to help drive industry change around diversity and meaningful communications to reinforce positive and uplifting online environments.
She has spoken at industry conferences such as PRWEEK360: Influencer 360 and ICCO to bring awareness to the changing communications landscape.
WHAT CLIENTS AND COLLABORATORS SAY
WHAT CLIENTS AND COLLABORATORS SAY
Organisation and communication were excellent right from the start
"It was a pleasure to work with Shannon on our influencer campaign. Organisation and communication were excellent right from the start and we were really pleased with the engagement generated by the campaign. I will definitely be working with Social Disruption again in the future."
Felicity Highet - Marketing, Hachette Group
