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Power, Packaging & Permission: What Defined April’s Cultural Shift
As spring bloomed, so did a new wave of debates about representation, power, ethics, and who really holds influence in 2025. From space...

Social Disruption Team
3 min read


Disrupting the Narrative: Who Really Showed Up This Women’s Month
Disrupting the Narrative: 2025 Campaigns That Didn’t Wait for Permission This Women’s Month, the standout brands weren’t just showing up...
Shannon Walker
3 min read


2025 Marcoms Trends: What’s Next for Brand Comms and Influence
2025 is around the corner, and sticking to “business as usual” won’t cut it. In the fast-moving world of marcoms and brand comms, it’s...

Social Disruption Team
3 min read


Shifting the Lens: How to Reclaim the Narrative in Storytelling
This year’s Black History Month theme, Reclaiming the Narrative, calls us to reconsider historical and cultural perspectives through a...

Social Disruption Team
2 min read


Standing Together: A Call to Unity in Challenging Times
August has reminded us of the urgent need for solidarity and action. In the wake of recent racial attacks in London, it’s clear that the...

Social Disruption Team
3 min read


Celebrating Disability Pride Month: Enhancing Accessibility and Inclusivity in Branded Marketing
In honour of Disability Pride Month, it's essential to reflect on how we can make branded marketing more accessible and inclusive for...

Social Disruption Team
2 min read


Cannes Lions Insights 2024
From consumer co-creation to AI integration, Cannes 2024 highlighted the future of communications.
Shannon Walker
2 min read


IWD: Celebrating Inspiring Changemakers
As we enter International Women’s Month, we wanted to celebrate and acknowledge the incredible changemakers who embody this year's IWD...

Social Disruption Team
2 min read


5 Quick Wins for Building Love And Desirability Around Your Brand
Embrace the season of love and seize the opportunity to reevaluate how to foster a revitalized connection between your consumers and...

Social Disruption Team
2 min read


Unveiling 10 Trends Shaping Comms And Influencer Culture In 2024
Propelled by Tech Advancements, Shifting Consumer Tastes, and Emerging Platforms, explore 10 key trends that are set to shape the...

Social Disruption Team
3 min read
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